What's the single highest-priority item on this checklist?

Directly answering "what's actually included in a production package and what does it cost" somewhere prominent — it's the actual starting point for most searches in this category.

How often should this checklist be revisited?

Quarterly at minimum — content goes stale, technical issues creep in, and competitors add new pages, so a one-time pass isn't enough.

Podcast Production SEO Checklist

Quick answer

The highest-priority items for podcast production companies: answer "what's actually included in a production package and what does it cost" directly on the site, build out package/pricing pages, and fix the industry's most common gap — vague 'full service podcast production' pages with no breakdown of what's actually included (editing, distribution, show notes, guest booking).

Content checklist

A page that directly answers "what's actually included in a production package and what does it cost"
Complete, non-generic package/pricing pages
Complete, non-generic process explainer pages
Complete, non-generic portfolio/client pages
Complete, non-generic equipment/format guides

Technical checklist

Fast page load on mobile
Clear navigation — 3 clicks or fewer to any page
Working internal links between related pages
A real, current sitemap.xml

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What not to bother with

Local-pack optimization and location pages — this isn't a location-driven category, so that effort is better spent on content depth.

The one thing to fix first

Vague 'full service podcast production' pages with no breakdown of what's actually included (editing, distribution, show notes, guest booking).

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