Packaging Suppliers SEO Checklist
Quick answer
The highest-priority items for packaging suppliers: answer "what are the minimums, lead times, and will it survive shipping" directly on the site, build out MOQ and lead time pages, and fix the industry's most common gap — no dieline or artwork specification resources, which is the most common cause of production delays and reprints.
Content checklist
- A page that directly answers "what are the minimums, lead times, and will it survive shipping"
- Complete, non-generic MOQ and lead time pages
- Complete, non-generic material and sustainability pages
- Complete, non-generic testing and durability pages
- Complete, non-generic custom design and dieline pages
Technical checklist
- Fast page load on mobile
- Clear navigation — 3 clicks or fewer to any page
- Working internal links between related pages
- A real, current sitemap.xml
What not to bother with
Local-pack optimization and location pages — this isn't a location-driven category, so that effort is better spent on content depth.
The one thing to fix first
No dieline or artwork specification resources, which is the most common cause of production delays and reprints.
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