Graphic Design Studios SEO Checklist

Quick answer

The highest-priority items for design studios: answer "what's included in a brand project and how many revisions do I get" directly on the site, build out deliverable and scope pages, and fix the industry's most common gap — portfolio-only sites with no scope or revision policy, which is where design projects most often go sideways with clients.

Content checklist

  • A page that directly answers "what's included in a brand project and how many revisions do I get"
  • Complete, non-generic deliverable and scope pages
  • Complete, non-generic pricing/package pages
  • Complete, non-generic process and revision pages
  • Complete, non-generic portfolio by industry pages

Technical checklist

  • Fast page load on mobile
  • Clear navigation — 3 clicks or fewer to any page
  • Working internal links between related pages
  • A real, current sitemap.xml

What not to bother with

Local-pack optimization and location pages — this isn't a location-driven category, so that effort is better spent on content depth.

The one thing to fix first

Portfolio-only sites with no scope or revision policy, which is where design projects most often go sideways with clients.

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