What's the single highest-priority item on this checklist?

Directly answering "how fast can I get this working and what happens to cost as I scale" somewhere prominent — it's the actual starting point for most searches in this category.

How often should this checklist be revisited?

Quarterly at minimum — content goes stale, technical issues creep in, and competitors add new pages, so a one-time pass isn't enough.

Developer Tools & Infrastructure SEO Checklist

Quick answer

The highest-priority items for developer tool companies: answer "how fast can I get this working and what happens to cost as I scale" directly on the site, build out quickstart and docs pages, and fix the industry's most common gap — marketing pages with no real code and unclear scaling costs, when developers evaluate by trying the quickstart and modeling the bill.

Content checklist

A page that directly answers "how fast can I get this working and what happens to cost as I scale"
Complete, non-generic quickstart and docs pages
Complete, non-generic pricing-at-scale pages
Complete, non-generic framework/language-specific guides
Complete, non-generic migration guides

Technical checklist

Fast page load on mobile
Clear navigation — 3 clicks or fewer to any page
Working internal links between related pages
A real, current sitemap.xml

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What not to bother with

Local-pack optimization and location pages — this isn't a location-driven category, so that effort is better spent on content depth.

The one thing to fix first

Marketing pages with no real code and unclear scaling costs, when developers evaluate by trying the quickstart and modeling the bill.

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