Commercial & Small Business Lending SEO Checklist
The highest-priority items for business lenders: answer "do I qualify, how fast can I get funded, and what's the real cost of capital" directly on the site, build out loan product comparison pages, and fix the industry's most common gap — quoting factor rates instead of APR, which obscures the real cost of capital and is a well-known trust problem in this category.
Content checklist
- A page that directly answers "do I qualify, how fast can I get funded, and what's the real cost of capital"
- Complete, non-generic loan product comparison pages
- Complete, non-generic qualification requirement pages
- Complete, non-generic true-cost/APR guides
- Complete, non-generic industry-specific pages
Technical checklist
- Fast page load on mobile
- Clear navigation — 3 clicks or fewer to any page
- Working internal links between related pages
- A real, current sitemap.xml
What not to bother with
Local-pack optimization and location pages — this isn't a location-driven category, so that effort is better spent on content depth.
The one thing to fix first
Quoting factor rates instead of APR, which obscures the real cost of capital and is a well-known trust problem in this category.
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