Voice Over & Audio Production Website Structure Guide
A well-structured site for audio production studios organizes around usage rights and licensing pages, session rate pages, turnaround and revision pages, demo and casting pages — with clear navigation to each, not buried behind a generic "Services" menu.
What the top-level navigation should include
Each of these deserves its own clear place in navigation, not a sub-menu three clicks deep:
- usage rights and licensing pages
- session rate pages
- turnaround and revision pages
- demo and casting pages
Where most sites get the hierarchy wrong
Quoting session fees without usage licensing, which is a large, genuinely confusing part of the real cost that clients get blindsided by.
URL structure
Keep URLs short, descriptive, and matched to the page's actual content — a URL that matches the page's real topic (rather than an internal project code or generic ID) helps both visitors and search engines understand the page before they even click.
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