Metal Fabrication Website Structure Guide
A well-structured site for metal fabricators organizes around capability and material pages, process-specific pages, file format and DFM guides, industry application pages — with clear navigation to each, not buried behind a generic "Services" menu.
What the top-level navigation should include
Each of these deserves its own clear place in navigation, not a sub-menu three clicks deep:
- capability and material pages
- process-specific pages
- file format and DFM guides
- industry application pages
Where most sites get the hierarchy wrong
No design-for-manufacturability guidance, which causes quote delays and redesigns that a good DFM page prevents entirely.
URL structure
Keep URLs short, descriptive, and matched to the page's actual content — a URL that matches the page's real topic (rather than an internal project code or generic ID) helps both visitors and search engines understand the page before they even click.
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