Foundries & Casting Website Structure Guide
A well-structured site for foundries organizes around casting-process pages (sand, investment, die casting), alloy-capability pages, part-size/weight-range pages, quality certification pages (ISO, AS9100) — with clear navigation to each, not buried behind a generic "Services" menu.
What the top-level navigation should include
Each of these deserves its own clear place in navigation, not a sub-menu three clicks deep:
- casting-process pages (sand, investment, die casting)
- alloy-capability pages
- part-size/weight-range pages
- quality certification pages (ISO, AS9100)
Where most sites get the hierarchy wrong
No alloy-specific capability content, forcing engineers to call and ask instead of confirming compatibility from the site directly.
URL structure
Keep URLs short, descriptive, and matched to the page's actual content — a URL that matches the page's real topic (rather than an internal project code or generic ID) helps both visitors and search engines understand the page before they even click.
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