Continuing Education Providers Website Structure Guide
A well-structured site for continuing education providers organizes around profession/state-requirement pages, course catalog pages, deadline and compliance pages, self-paced vs live-course pages — with clear navigation to each, not buried behind a generic "Services" menu.
What the top-level navigation should include
Each of these deserves its own clear place in navigation, not a sub-menu three clicks deep:
- profession/state-requirement pages
- course catalog pages
- deadline and compliance pages
- self-paced vs live-course pages
Where most sites get the hierarchy wrong
No state-and-profession-specific requirement content, when CE rules vary by board and a wrong course means wasted time and money for the license holder.
URL structure
Keep URLs short, descriptive, and matched to the page's actual content — a URL that matches the page's real topic (rather than an internal project code or generic ID) helps both visitors and search engines understand the page before they even click.
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